MSc Sport Management and Marketing

Birkbeck, University of London · London, United Kingdom

The MSc Sport Management and Marketing programme at Birkbeck, University of London (Business and Management) is a MSc programme delivered in English over 1 years (2 semesters) (90 ECTS (180 UK credits)). This programme provides advanced training in the business and management aspects of the sports industry, covering sports marketing, event management, facility operations, sports law, and athlete management. Students develop skills in strategic planning, sponsorship negotiation, and financial management of sports organisations. Graduates work as sports managers, event directors, and marketing professionals in clubs, federations, and sports agencies.

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项目概览

• 学位MSc
• 学制1 year
• ECTS90
• 授课语言English
• 学习形式On Campus
• 学习节奏Both
• 国家United Kingdom
• 院系Business and Management

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