International Strategic Marketing [MSc]

University of Glasgow · Glasgow, United Kingdom

MScEnglish90 ECTS1 yearOn CampusFull-time

The International Strategic Marketing [MSc] programme at University of Glasgow (College of Social Sciences / Adam Smith Business School) is a MSc programme delivered in English over a duration of 1 years (2 semesters) (90 ECTS (180 UK credits)). This Master programme in Marketing covers consumer behavior analysis, brand management, digital marketing strategies, market research, and integrated marketing communications. Students design and execute data-driven marketing campaigns across traditional and digital media. Graduates serve as marketing managers, brand strategists, and market research directors.

Key facts

Tuition (EU / EEA students): £15,972/year
Tuition (Non-EU students): £34,815/year
Application deadlines (EU / EEA students): 2027-08-24
Application deadlines (Non-EU students): 2027-06-30
Duration: 1 year
ECTS credits: 90
Language: English
Study format: On Campus
Starts: September 2027
Intake: September 2027

Application deadlines

EU / EEA students

2027-08-24

Non-EU students

2027-06-30

Programme overview

DegreeMSc
Duration1 year
ECTS90
LanguageEnglish
Study formatOn Campus
PaceFull-time
CountryUnited Kingdom
FacultyCollege of Social Sciences / Adam Smith Business School

Official university

University of Glasgow

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What will it actually cost?

Tuition plus the legal minimum proof-of-funds for United Kingdom, over 1 year of study.

	Tuition	Living	Total
EU/EEA	£15,972	—	needs the fee
Non-EU	£34,815	—	needs the fee

No official living-cost requirement on file for this country.

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