University of Tourism and Management in Skopje · Skopje, North Macedonia
The Master of Economics – International Marketing Management (Магистер по економија, насока Меѓународен маркетинг менаџмент) programme at University of Tourism and Management in Skopje (Faculty of Economics (Економски факултет)) is a Master of Economics (second cycle) program delivered in Macedonian over a duration of 1 year / 2 semesters (4+1 model) (60). This Master programme in Marketing covers consumer behavior analysis, brand management, digital marketing strategies, market research, and integrated marketing communications. Students design and execute data-driven marketing campaigns across traditional and digital media. Graduates serve as marketing managers, brand strategists, and market research directors.
Key facts
Document proving knowledge of one world language must be submitted among the application documents (no specific level or certificate list stated in the Call); instruction is in Macedonian
Completed first-cycle university studies of 4 years (240 ECTS) at accredited universities/faculties in the country or abroad, in corresponding or related fields; candidates may enroll as full-time, part-time or distance students (self-financed); no entrance exam specified for second cycle; quota 30 students
Enrollment application form (obtained at the university); diploma, diploma supplement or certificate of passed exams; document proving knowledge of one world language; birth certificate extract (domestic citizens); proof of citizenship (domestic) or notarized passport copy (foreign citizens); part-time candidates additionally submit an employment contract or medical certificate; candidates with education completed abroad must obtain recognition (nostrification) of their diploma
2026-11-13
2026-11-13
| EU & Non-EU | Tuition | Living | Total |
|---|---|---|---|
| EU & Non-EU | MKD 123,000 | — | needs the fee |